From a new name and look to an entirely new mobile app experience, big changes are happening at BLOX Digital (formerly TownNews)!
In order to drive engagement with brands we believe it is important to shine a spotlight on those who are creating the content. It is important to put a face to a name. Any asset shown in an article detail view will feature an author (or authors) box displaying the author’s name and image, if available. When clicked this box will take the user to a list of the most recent assets published from this author. It will also include a “Follow author” button.
Depending on the area you are located, there are a lot of noteworthy weather events from tornadoes to floods to forest fires. In order to provide readers with timely alerts and notices we have added a block called “Weather alerts”. This is a banner-like block which features weather alerts from the National Weather Service (https://alerts.weather.gov) based on zip code.
When creating an in-app message in Customer.io you almost always want to make your message actionable such as to drive the user to a location. In the past using a deep link URL was the only way to push users to a location.
Actions are similar to deep links as they provide a destination for the end user but differ in the way the app processes them. On Android, a deep link will cause the app to ‘reset’ (if the app is currently running) in order to process the request and push the user to the location. When using an action the app immediately recognizes the action and pushes the user to the destination with little interruption. Please note, this is the recommended way by Customer.io to create button actions.
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